In today’s fast-paced technological era, the competition for talent is fiercer than ever. Whether B2B or B2C, how can businesses create a compelling employer brand that not only attracts but retains top talent?
DecodeHR, Cake, LINE, and MediaTek explore strategies, tools and ideas that can help companies enhance their talent strategy and gain a competitive edge.
Titled ‘Rethinking Talent Management for B2B and B2C Companies: Building a Strong Employer Brand in the Digital Age’, the event in Taiwan covers a few compelling topics:
在當今迅速發展的科技時代，人才競爭已正式進入戰國時代。無論是B2B還是B2C，企業應該如何打造具有吸引力的雇主品牌，極力吸引並留住頂尖人才？
解碼人力資源有限公司與Cake 攜手合作，結合LINE及聯發科技，一同探討幫助企業提升人才策略的工具，分享各自寶貴的經驗及理念。
活動以「重新思考B2B和B2C企業的人才管理：在數位世代建立強大的雇主品牌」為主題，將涵蓋以下議題：
Evolving Talent Dynamics: Explore how work values and job preferences have evolved in today’s ever-shifting landscape
Importance of Employer Branding: Learn how a strong employer brand can significantly impact your talent acquisition and retention strategies
Leveraging Technology: Explore how social media, AI, and data analytics are transforming employer branding, and discover how to use these tools more effectively
B2B vs. B2C Branding: Understand the differences and commonalities between B2B and B2C strategies, and learn how to tailor your approach based on your target audience
人才動態的轉變：探討在當今瞬息萬變的環境中，工作價值觀和職業偏好如何發展
雇主品牌的重要性：了解強大的雇主品牌如何顯著影響人才招募和留任策略
科技工具的應用：探索社群網站、人工智能和數據分析如何形塑雇主品牌，並更有效地運用數位工具
B2B與B2C品牌：了解B2B和B2C策略之間的差異和共通點，並學習如何依據目標受眾量身打造自身策略
Date: Fri 25 Oct 2024
Time: 2.00pm - 5.30pm (GMT +8)
Venue: Star Rocket, Taipei
日期：2024/10/25(五)
時間：14:00~17:00
地點：三創育成基金會 Star Rocket
Speakers:
Evelyn Chow, Founder and CEO, DecodeHR
Vincent Lee, HRBP, LINE
Bochen Liang, Global Talent Acquisition, Deputy Director, MediaTek
活動嘉賓
Evelyn Chow
解碼人力資源有限公司創辦人暨執行長Vincent Lee
LINE 人資服務專業夥伴Bochen Liang
聯發科技全球招募副處長
This event is organised by DecodeHR Pte Ltd and Cake